As the major point of focus on a human silhouette accentuating the waist, belts could be considered the most essential accessory. They were mainly decorative and associated with the military in past days. However, as a fashion item in modern times, men starting wearing belts in the 1920s as trouser waists fell to a lower line. Louis Vuitton has been making belts since the 1930s as both a fashion accessory and necessary yet basic addition to trousers. Here artist Jo Ratcliffe showcases Louis Vuitton’s latest collection in this Saul Bass detective style animation. Fasten your belts. [Source]
In its pursoot to market their new line of accessory for this season, Louis Vuitton has released this animated video. The fashion brand stresses the elegance and history of its line of belts for Summer 2012. Louis Vuitton has created this detective-themed Saul Bass-inspired animation to promote this line. This video is entitled “A Notch On Louis Vuitton’s Belt” and was released on their “New, Now” online magazine.
Large luxury brands make the most of their money on their aesthetics products and on their accessory lines like this one. Most people can’t afford the hyper-expensive clothing pieces.