Axe Anarchy Body Spray Unleashes The Chaos

In its pursoot to give exposure to its new brand product, Axe has released this new 1:00 commercial. This ad introduces their new fragrance called the Axe Anarchy. The product has mens’ and a women’ scents. The commercial is called “Unleash The Chaos”

Axe’s strategy to introduce their body sprays doesn’t stop there. They are currently running a social media campaign to encourage consumers to contribute through Facebook or Twitter to a graphic novel the company is drawing. Look it up! Follow my Twitter account and you might get a surprise from me soon…

Axe Anarchy Body Spray Unleashes The Chaos

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