In its pursoot to garnish attention to their newly unveiled model car, Chevrolet
has released a preview to their Big Game commercial. Chevrolet has partnered with stuntmen, including the popular Rob Dyrdek, to provide some of the best stunt footage ever recorded with a vehicle. The vehicle is the Chevy Sonic 2012. This is all part of their “Let’s Do This” campaign that encourages people to live experiences for the first time. This ad will be shown during the NFL Super Bowl game on Sunday.
2012 Chevy Super Bowl Commercials: The all-new Chevy Sonic is up for adventure. Watch Sonic’s first time skydiving, bungee jumping, kick flipping, and performing with OK GO. 100% real stunts. For behind-the-scenes content, check out LetsDoThis.com.
This campaign is plain genius. The execution of these stunts is incredible. The footage of these stunts have been viewed on YouTube more than a million times already and counting. The social buzz from this will be worth the hassle in the end.