Honda Commits Itself To Provide “Blue Skies For Our Children”

In its pursoot to deliver the message of their brand’s environmental consciousness, Honda has released this animated cartoon video. Honda has committed its team of engineers to sustainable activities and this phrase “Blue Skies For Our Children” uttered by the founder Soichiro Honda some forty years ago has been their goal for the past couple of decades.

“Blue Skies for Our Children” is an authentic expression of Honda’s commitment to pursue the joy of mobility and a sustainable society where people can enjoy life. Blue Skies for Our Children was first used as a rallying cry by Honda engineers in the early 1970s after company founder Soichiro Honda challenged them with creating a cleaner-burning engine to address air pollution.

Honda and the rest of the automobile industry is put in front one of their biggest challenges since its existence: major change in fuel efficiency at an affordable price for consumers.

Honda Commits Itself To Provide “Blue Skies For Our Children”

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