We had some of the biggest capaholics in the game test out our latest project, New Era By You. Listen to what these bloggers had to say about the first cap customization to hit the web and don’t forget to test it out at: http://bit.ly/rvReeJ
This is something that will please anyone and everyone. The strategy will not go without challenges for the cap company. “New Era By You” has to put limitations to the choice of designs and logos that can be used for its own sake. Some hats are limited edition hats and these need to stay that way so they keep their value.