Rugby Ralph Lauren Allows You To “Make Your Own Message” Card

In its pursoot to drive sales through holiday gift cards, Ralph Lauren has revealed this new marketing startegy. Their campaign is entitled “Rugby Make your Own Message” and hopes to introduce their Rugby line to new customers during the Holidays.

Ralph Lauren hopes these messages are dynamic and fun enough so they can expect sharing between friends and family. The key to this campaign however is to introduce the Rugby brand and to drive sales. This might do just that.

Image

2 thoughts on “Rugby Ralph Lauren Allows You To “Make Your Own Message” Card

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s