Karl Lagerfeld Launches New Clothing Line Called “Karl”

In its pursoot to provide its fans with an affordable line of clothing, Karl Lagerfeld has launched its new product line. The line will simply be called Karl. It will exclusively pre-launch online at Net-a-Porter in January 2012 and will be more widely available in February of 2012.

…the Karl line has a rock’n’roll/street vibe with a healthy dose of leather. The new collection, to launch exclusively at Net-a-Porter January 25, 2012 and with prices starting at £150 for a jacket, will no doubt attract thousands of shoppers clamoring for a piece of Lagerfeld-designed clothing they wouldn’t previously have been able to afford.

The Karl product line is a good way to attract Karl Lagerfeld’s army of fans. Its online exclusivity at Net-a-Porter will undoubtedly be an excellent barometer for the popularity of this line.


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