Puma Release “Footprints” Ad To Market New Pumagility Sneakers

In its pursoot to introduce its new design, Puma has unveiled the first ads to promote it. The name of this ad is Footprints. It is part of Puma’s effort to launch its new trainer shoe Pumagility.

PUMA introduces PUMAGILITY but know this is not your average trainer. It’s reinforced with a stable design that doesn’t compromise on comfort and flex. How’d we do it? We used super lightweight foam shapes that compress on impact (ahem, flexibility aplenty) and widen the base (cue maximum stability). We even threw in a few flex grooves for enhanced, smooth side-to-side movement while training. Put it all together and you get a shoe that not only moves with you, it moves for you—now get going. In PUMA’s new commercial to launch PUMAGILITY, we get a glimpse of a young runner’s journey through the city with his new PUMAGILITY shoes, demonstrating how he gets moving. PUMAGILITY offers stability and flexibility for all your cross training needs. 

“Pumagility” is a lame duck name. Not much effort put into naming the shoe. I can’t picture people asking for this brand name at the shoe store.