In its pursoot to promote their new device, Apple

In its pursoot to promote their new device, Apple has unveiled this new TV commercial. Apple has recently made its iPhone 4S available for order. This phone’s most talked-about feature is its personal assistant Siri. With voice recognition capacities, Apple hopes the Siri feature will attract users to buy their iPhone 4S.

I don’t get why Siri gets that much attention. To be honest, I think it’s a cool gimmick but not an every-situation type tool.

Follow-up on Apple’s introduction of the iCloud: