In its pursoot to promote their jeans and lingerie clothing,

In its pursoot to promote their jeans and lingerie clothing, Armani has unveiled a short film on its revamped website Armani.com. This movie stars artist Rihanna wearing their Emporio Armani line of jeans and their Armani lingerie. It also aims to give exposure to the song Skin which is in the pop star’s latest album Loud.

“Read more on http://www.armani.com
Armani and Rihanna teamed up with Steven Klein to create a contemporary Film Noir short film. Shot in New York against a backdrop of garage walls and car seats, the result is both sexy, yet sophisticated.”

No comment.

Follow-up on Armani’s Rihanna teaser video: http://bit.ly/pnK0cI

Video