In their pursoot to gain sports fans’ business around the world and to change the way beer is perceived, San Miguel 0/0% has unveiled a new commercial ad. The publicity video features both NBA player brother Los Angeles Lakers Pau Gasol and Memphis Grizzlies Marc Gasol. San Miguel 0/0% is a non-alcoholic beer that has ben a senior partner of the Spanish Basketball Federation.
The Spanish words spoken by Pau are translated as follows in English: “To be honest, I can’t recall the number of times I’ve seen my name written everywhere, in all the colors, sizes and types you can imagine, but the one that makes me feel more proud is the name I see on the back of my brother’s jersey.”
Beer has never been considered a good beverage for athletes as its components aren’t truly the most efficient and tend to cause beer bellies. This beer hopes to shed this image. A beer after a game anyone?