In their pursoot to give a luxury alternative to users in the communications market, watc

In their pursoot to give a luxury alternative to users in the communications market, watchmaker Tag Heuer has unveiled its new smartphone called the Tag Heuer LINK. This device is Google Android powered. It boasts that this creation is what occurs “when Swiss watchmaking heritage meets avant-guard technology”.

I do understand that almost any product will have its luxury equivalent catering to the most refined individuals but this is pushing the envelope. No need for this. Period. And people are worried about recession. The real luxury in this piece is the Google Android operating system.

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