In their pursoot to beat homelessness through football (American soccer), the Homeless World Cup organization has unveiled its new Paris 2011 Homeless World Cup promo video. This promotional video is meant to showcase the power of the effect that football can have on people’s lives. Former french international soccer player and Manchester United legend Eric Cantona is the voice of these visuals.
Created in collaboration with Promax UK, Beautiful TV and Nike the promo features music from the Mercury Music Prize Nominated Brighton based sextet ‘The Go! Team’ with a superb track called ‘The Running Range’ from their new album ‘Rolling Blackouts’.